Statistics showed that a mouse was wanted most, but Harry felt that would not sell. His reasoning was that women and children were afraid of mice, and would dislike it. Thus, Freddo was born.
Today, Freddo Frog is Australia’s most popular children’s chocolate.
In the UK, Freddo Frogs are available in solid Milk Chocolate form and Milk Chocolate filled with Caramel.
Since the success of Freddo, an alternate chocolate named Caramello Koala, also made by Cadbury, has been created.